News

2010 Jun , 3

Wide Churchills. A new Churchill for Romeo y Julieta

Wide Churchills is the name of the new vitola presented by Habanos, S.A. in the Romeo y Julieta brand. 

Its special dimensions, unique in this Habanos vitola, make Wide Churchills a particularly attractive Habano for those smokers who appreciate the Habanos of heavy ring gauge and a balanced and aromatic blend.

Romeo y Julieta was created as Habanos brand in 1875. Its name originates in the literary tragedy of the same name written by William Shakespeare.

With the passing of the years, Romeo y Julieta has become one of the best known and appreciated Habanos brands, to a great extent due to the prestige that the “Churchills” vitola has contributed to it.

The name “Churchills” brings to our minds a whole imagery of the Habano and its history. Winston Churchill was one of the most devoted smokers of the Romeo y Julieta brand. Since his visit to Havana in 1946, his name was not only used in Habanos rings, but granted to one of the best known vitolas of the brand and of Habanos: Churchills of Romeo y Julieta brand.

In 2006, a new vitola called romeo-shortchurchill was added to the portfolio of the brand which, with the evolution of consumer habits, rapidly became a very successful one.

NP2_RJ_WideChurchills

In 2010, Habanos, S.A. presents a new vitola in the Romeo y Julieta portfolio that includes historical name Wide Churchills. We hope that this format, unique in the Habanos range because of its dimensions, will be rapidly accepted by the smokers. When smoking this heavy ring gauge, the brand enthusiast will have the possibility to appreciate its balanced and aromatic blend, prepared with selected leaves from the  region.

rj_churchill_tresfrente

Today Romeo y Julieta enjoys great prestige throughout the world and offers one of the most extensive range of sizes in Habanos brands, all totally hand made with long filler, now enriched with the Wide Churchills vitola.

 This new vitola will delight the true enthusiasts of Romeo y Julieta in an exquisite combination of passion and excellence.

Brand Romeo y Julieta
Commercial Name WIDE CHURCHILLS
Factory Name Montesco
Measures 55 ring gauge (21,83 mm) x 130.mm length
Presentation 10-cigar labelled box, 25-cigar labelled box, Aluminum tube in 3-cigar carton pack will arrive soon to the markets as well.

 

Wide Churchills. A new Churchill for Romeo y Julieta


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