Appoinment
Corporación Habanos, S.A. is pleased to announce the appointment of Dariel Regal Veitia as the new Operational Marketing Director.
Dariel Regal is graduate in Physical Culture, Sports and Recreation. Linked to the world of Habanos since 2010, when he began his professional career as a cigar roller at the H. Upmann Habano Factory. This experience enabled him to gain comprehensive, hands- on expertise in tobacco and in the various stages production of a Habano production, developing a traditional and unique Know-how that stands as one of the key distinguishing values of our product.
In 2020, he joined Habanos, S.A., starting his career in the Quality Department and later continuing his professional development in the Purchasing Department. In 2023, he became part of the Sales Department as a Commercial Specialist, a role in which he gained extensive experience in commercial management, market analysis, and building relationships with clients and business partners across diverse international markets.
His career has enabled him to combine an in-depth knowledge of the product with a comprehensive understanding of commercial activities and international markets. This valuable combination of experience, product knowledge, commitment and results-oriented approach provides a solid foundation for taking on his new responsibility at the Operational Marketing Division.
We wish Dariel Regal Veitia every success in this new professional stage and we are confident that his experience, knowledge and vision will significantly contribute to strengthening the Operational Marketing Department and the development of Habanos worldwide.


























