Cigar Sanctum, the London jewelry design house and official Habanos licensee participated InterTabac trade fair in Dortmund, Germany. The attendees had the opportunity to see the Habanos-licensed Partagás and La Casa del Habano jewellery collections on a Havana -inspired stand – complete with Partagás factory backdrop – and also on the Fifth Avenue Trading and stand. Buyers from around the world flocked to the stand, including many Casas. As a result, the collections have found new homes and a much larger audience.
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The Havana-based company, jointly owned by the Cuban industry and the British Imperial Tobacco Group, which markets all 27 Habanos brands worldwide.