News

2012 Feb , 4

The Second Master Course of the Habanos Academy

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From 14th to 27th of January was carried out the second Master Course of the Habanos Academy, addressed in this occasion to the trainers from the Exclusive Distributors in which the course was divided into a week of Spanish and a week of English speakers people. The Event was the main place where different lectures about the Habano took place.

Both groups were conformed by specialists and managers of Habanos Exclusive Distributors from Brazil, Chile, Costa Rica, Nicaragua, Bulgaria, Portugal and Venezuela. The second one, with greater participation, had the presence of Exclusive Distributor representatives from Austria, Benelux, Cyprus, UAE, Greece, India, Sweden, South Africa and Switzerland.

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The Habanos Academy and, particularly the Master Course Category is organized by the Marketing Operative direction and is only granted by Habanos, S.A.. This course involves those already holding the Senior Category, receiving a more specialized knowledge about the Habano. The main objective of the Habanos Academy is to train professionally those who are directly linked to Habanos like tobacco growing with visits to the best plantations in Vuelta Abajo, commercialization and brand knowledge amongst them the most important brands like Cohiba, Montecristo, Romeo y Julieta and Partagás, distribution, La Casa del Habano Franchise Knowledge worldwide. All participants received their diploma certifying them as Master graduate of the Academia Habanos.

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Related Articles:

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The Habanos Academy’s First Master Course

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Habanos Academy – Junior Course

Habanos Academy – Senior Course

Habanos Academy – Master Course

The Second Master Course of the Habanos Academy


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