Jazz, classical music or instrumental Cuban salsa are among the styles Habanos’ enthusiasts will be able to find while enjoying their favorite Habano
Habanos, S.A. wants to keep surprising its aficionados. Today, the world’s leading Premium tobacco company is going one step further by accessing new platforms with the launch of its new Spotify channel. With this initiative, Habanos, S.A. offers a varied selection of songs to accompany Habanos connoisseurs while they taste any of the 27 Habanos brands through a series of playlists made up of the best tracks from the world of jazz, classical music and instrumental Cuban salsa.
The leading Premium tobacco company has more than 300 items in its portfolio, offering a unique experience through different strengths, flavors and formats. Thus, Habanos invites you to enjoy #MyHabanosMoment with all your senses, with a selection of songs that will allow Habanos lovers to relax or cheer up while tasting their favorite Habanos.
The channel will be regularly updated to adapt to the tastes of more and more aficionados and to the musical novelties that emerge in the music scene. In addition, the company will launch special playlists around events such as the celebration of the Habano Festival or major worldwide launches of new products.
With this launch, the world’s leading company in the marketing of Premium tobacco brings together two of the most iconic elements of Cuban culture: music and Habanos, fusing together know-how, the craftsmanship of “Totally Handmade” cigars and tradition, with the technology and immediacy of a digital platform with millions of plays every minute around the world.
Corporación Habanos, S.A.
Corporación Habanos, S.A. is a world leader in the commercialization of Premium cigars both in Cuba and in the rest of the world. For this purpose, it has an exclusive distribution network present in the five continents and in more than 150 countries. For more information, please visit www.habanos.com
Habanos, S.A. commercializes 27 Premium brands Totally handmade and identified as Protected Appellations of Origin (P.A.O.), including Cohiba, Montecristo, Romeo y Julieta, Partagás, Hoyo de Monterrey and H. Upmann, among others. Habanos have been made Totally handmade for more than 500 years and since then they have become a benchmark worldwide.
* Protected Appellations of Origin