Cohiba Behike: gold medall and quality award in the Havana International Fair, 2011
At the awards’ night of 29th Havana International Fair (FIHAV) at the Conference Center of Havana, the Cohiba Behike Line received the Gold Medal Award for the product quality.
FIHAV is the most relevant trade event in Cuba organized every year by the Cuban Chamber of Commerce and Convention Center, which opened its doors on October 31 to November 5 at the fairgrounds EXPOCUBA. The Award for the Product Quality is one of the most important awards granted by the Organizing Committee to products present at the FAIR – domestic and international – that meet the most demanding quality attributes. The jury took into account in its decision not only the conception of this new Cohiba Linea, launched by Habanos, S.A. in 2010, which differs from previous ones because the blend of Cohiba Behike incorporates for the first time the “Medio Tiempo” making the BHK 52, BHK54 and BHK 56 the most exclusive Habano of all times, but also its original and luxurious design of the ring and packaging and their significant market acceptance worldwide.
This Quality Award keeps demonstrating that Cohiba Behike is “the Cohiba´s best kept secret”.
Habanos, S.A. also received the award for the stand design, in the category Free design.