2018 Dec , 12

Successful celebration of IX Habanos Day in Portugal

The IX Habanos Day was held in Portugal with absolute success on November 17th. 2018. Organized by the Cuban Embassy, once again the IX Habanos Day, took place in the elegant Restaurant Espaço Montes Claros Lisbon Secret Spot in Monsanto and was dedicated to the Habanos, particularly to the launch of the new Línea 1935 of the Montecristo brand in Portugal. The event received more than 170 participants, including professionals and lovers of the best tobacco of the world and opened its doors with the welcoming words of the Cuban Ambassador in Portugal, Mrs. Mercedes Martínez Valdés, followed by Mr. Pedro Ramos Rocha, General Director of Empor S.A. and with the presence of Mr. Vladimir Rodríguez, Vice President of Tabacuba Group, as well as other executives of the aforementioned institution. During the cocktail, Habanos Welcome, the participants were received with Bolívar Lusíadas, the Regional Edition produced exclusively for Portugal in 2017, pleased with ts presence and intense strength, particular of this brand. the working day. Habanos Session introduced the new Habanos launchings of the year, presented by Mrs. Alejandra González, Marketing Director of Empor Several activities were developed during S.A., who was accompanied by Mr. Antonio Braga, Communication Manager of the company Vinhos Sogrape, that presented the wines Quinta dos Carvalhais, Colheita Tinto 2015, Encruzado 2017, Reserva Branco 2015 and Reserva Tinto 2012. Drinks were harmonized with the products Queijos de Ovelha Borqueijos, Paio do Cachaço, Paio do Lombo and Paiola de Porco Preto do Campo. Habanos Alliance, a dynamic activity and well estimated by the participants, introduced Montecristo Maltés of Línea 1935, a Habano selected for pairing with the whiskies Macallan 12 Years Old Double Cask, Macallan 12 Years Old Triple Cask and Highland Park 12 Years Old, in an extraordinary quality program of tasting. It was an interesting session with a passionate involvement of the audience conducted by Mr. André Alves, Brand Ambassador of Sogrape; Mr. José Miguel Salvador, Manager of La Casa del Habano in Santiago de Chile and member of the Jury of the contest Habanos Sommelier launched by Festival del Habano in Cuba; Sra. Maritza Carrillo, Director of Comercial Iberoamericana, S.A. Mr. Vladimir Rodríguez and Mr. Pedro Rocha.

Afternoon sessions were closed with the expected competition of The longest ash, tasting the vitola Regalías de Londres of Romeo y Julieta brand and accompanied by the exquisite rum Havana Club Selección de Maestros. The contest was conducted by the Brand Ambassador of Pernord Ricard, Mr. Tito Carona; Mr. Miguel Palacios, Territory Manager of the company Promocigar; Mrs. Cris Barros, from the Exclusive Distributor Emporium Cigars of Brazil; Mr. José Miguel Salvador, Mr. Vladimir Rodríguez and Mr. Pedro Ramos Rocha. During the pause, the participants were able to taste the vitola Dumas, one of the new vitola of Línea 1935 of Montecristo brand, along with Mojitos & Daiquiris of Havana Club, Gin N3 and Founders On-the rocks. During the Gala Night, guests were offered with the Habano Leyenda, the most elegant vitola of Montecristo Línea 1935. Drinks of renowned brands and the contagious rhythms of the Cuban traditional music, were accompanied with the excellent dinner in an evening that lasted until after midnight. It was an unforgettable night where the winners of the sessions held were awarded and the host of the event highlighted the presence and support of the Sponsors: Sogrape, Havana Club, Imacustica, Torres-Joalheiros, Guamá-Havanatur, Borqueijos, SEL, Delta Q, Revista dos Vinhos, Revista Mais Alentejo, Revista Forbes, Habanos, S.A. and Espaço Montes Claros. Photos taken by Sr. Fabrice Demoulin. For more information visit:

Successful celebration of IX Habanos Day in Portugal


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